Why Do You Need Search Engine Optimization?

Social SEO

Are you looking for ways to boost your business online? Do you need to attract more customers and brand your identity? Well, you need search engine optimization to make it happen. SEO is a good way to increase your visibility online by getting higher rankings on the search engine results. Here are a few reasons why SEO is important and why you need to start doing it immediately.


If you compare traditional marketing methods such as print media to SEO, you will find that it’s cost-effective. Once you have created a good strategy, you can sit back and watch it work wonders for you. With a great analysis tool and tweaks whenever necessary, you will get a good bang for your buck.

Successful Branding Efforts

If you have optimized your site’s content with the right keywords, customers should find your website whenever they use the same keywords when looking for a particular business. If your business name pops up whenever they use similar keywords, they are bound to find your business trustworthy and credible. Eventually, your brand will become a household name improving your branding efforts considerably.

Increased Organic Traffic

SEO can increase the number of users visiting your site considerably. Whenever your name pops up on the first page of the search engine results, potential customers will click on your site and look at what you have to offer. Compared to any other online marketing methods, search engine optimization can bring more organic traffic to your site and improve your sales eventually.

Higher Conversion Rates

Of course, with more leads on your website, more people will eventually be interested in your products. You need a good SEO strategy that transforms as many leads as possible into actual customers. Well, thanks to SEO you can enjoy more potential customers buying your products and actually becoming actual customers.

Optimal Reach

SEO allows you to target customers who are actually looking for your products. Once you have identified the right keywords to add into your content, more customers can find your business using those exact keywords. Therefore, you don’t have to waste your marketing efforts reaching people who will not eventually purchase your products. When you’re targeting customers who actually want to purchase what you’re offering, you should expect more profits.

In conclusion, SEO is a good way for any business to become successful in the saturated online marketplace. Start a good SEO strategy immediately and enjoy these benefits and much more.


On 1st April, JAKARTA Indonesia caught fishing boats poaching in its waters and blew all 81 of them. Since October 2014. The total number of boats confiscated and destroyed by Indonesia reaches up to 317. This has been done on the orders of the president Joko Widodo who has launched a battle against the poachers and has ordered to take a tough action against any ship which enters the waters illegally. The orders are to destroy and sink every boat caught fishing illegally in the country’s waters.

Indonesia, the Southeast Asian country, has one of the richest fish grounds in the world and has always been on the verge of illegal fishing until now. The country is now doing all it can and taking quite rough and strict measures to protect its richest fish grounds from poachers. They are mostly from countries such as Malaysia, Philippines, Thailand, Vietnam and the Asian neighborhood making incursions into the vast and rich waters of Indonesia.


On the incident that happened this April Susi Pudjiastuti the Minister of Maritime Affairs and Fisheries said that she hopes that the sinking of ships would be an impediment for the wrong doers and illegal crawlers. In a statement referring to the boats that sank Pudjiastuti said: “We hope that Sino is a symbol of our victory over fish poaching”. She said that while she was witnessing two destroyed vessels in Ambo in eastern Indonesia. She also declared it a victory for Indonesia against illegal fishing.

In another statement, Susi said, “There was a time when thousands of foreign vessels came freely to steal our fish, but now they will know, Indonesia will overcome this crime.” Indonesia had been suffering from the annual loss of more than US $20 billion from poaching in its territory’s vast waters.

Because of the strict measures the country has adopted, it is facing some tension with its neighbors as well. Last year, a Chinese coast guard vessel got involved when Indonesia tried to keep a Chinese vessel for sailing and fishing illegally in its rich waters near the disputed the South China Sea. China is claiming almost all the sea lane while the rest of the countries like Vietnam, Philippines, Malaysia, Brunei and Taiwan have intersecting claims.

To stand victorious and achieve the goal of guarding its waters, along with maximizing the potential of its sector, Indonesia has been taking extreme and strict measures lately. Indonesia has been modernizing its industries and its industry practices, abolishing trans-shipment activities, and most importantly going after the poachers.

Indonesia is also busy in enhancing its maritime surveillance capabilities and very recently they have also launched two new very fast patrol boats. Indonesian Air force has also said that they plan on strengthening its aerial reconnaissance.  As well as their surveillance capabilities. They have planned to achieve this target by expanding their fleet of spy planes so that spying and sinking poachers is easier and more quickly.


Recently there has been a lot of hate crimes in U.S., and Hillary Clinton, the former U.S. Secretary of State, tweeted about them. In her tweet, she called on the President of United States and asked him to take action against the murder of an Indian engineer who was shot dead at the Austins Bar & Grill in Olathe. As well as address an increasing ratio of hate crimes in U.S.

“With threats & hate crimes on rising, we shouldn’t have to tell [the President of the United States] to do his part,” read Clinton’s tweet. “He must step up & speak out.”

In her tweet, Clinton has posted a link to the Kansas City Star article in which Sunayana Dumala the widow of Srinivas Kuchibhotla, who with her husband immigrated to America from India to attend College, has asked the U.S government about how they are planning to stop these hate crimes.

“I have a question on my mind: Do we belong?”
“I need an answer from the government … What are they going to do to stop this hate crime?”
“We have read many times in newspapers of some kind of shooting happening and we always wondered, how safe?” Said Dumala.

Tweet Wars

The incident took place last Wednesday night, leaving an Indian engineer dead and two other people injured and President Trump has said nothing against this hate crime yet.

However, the White House press secretary Sean Spicer said that calling the incident a hate crime is too early.

Targeting Jewish organizations across the nation against anti-Semitism Trump made a statement:

Anti-Semitism is horrible and it’s going to stop and it has to stop.”

Speaking on the recent discussions that Trump’s words had a connection to the shooting, according to the Business Insider, Spicer said:

“I mean, obviously, any loss of life is tragic, to suggest that there’s any correlation I think is a bit absurd. So I’m not going to go any further than that.”

In a later, briefing Spicer confirmed that the President condemns Anti-Semitism as well as the shooting of Kuchibhotla.


More To Come

Referring to the shooting at a news conference and voicing the concerns of the president about the recent acts of vandalism against Jewish cemeteries in St. Louis and Philadelphia Spicer stated that:

“No one in America should feel afraid to follow the religion of their choosing freely and openly. The president has dedicated to preserving this originating principle of our nation,” Spicer said. “And while we’re at it, I don’t want to get ahead of law enforcement, but I was asked the other day about the story in Kansas, the shooting in Kansas. And while the story is evolving, early reports out of Kansas are equally disturbing”.

Referring the hate crimes beyond the state of Olathe Hillary stated that

“JCC, threats, cemetery desecration and online attacks are so troubling and they need to be stopped” she further said, “Everyone must speak out, starting with [the president of the United States].”